We are Higher Education Marketing Specialists

"In addition to online
advertising, EDU Internet Strategies offers a full compliment of methods
for increasing your website's visibility"

Online Marketing

Online marketing is a strategic process. With more and more students
going online to research for programs, courses and institutions,
therefore it's more important than ever to ensure that your website is
visible to these prospective students. In addition to online
advertising, EDU Internet Strategies offers a full compliment of methods
for increasing your website's visibility. This can include email
marketing, search engine optimization, microsite development,
Pay-per-Click management, or Paid Inclusions to help kick start your
campaign.

Traditional marketing campaigns may include a brochure, handouts,
newspaper advertising and the like. EDU Internet Strategies will
compliment these materials often by creating a microsite that delivers
the right information, an email blast with autoresponders, PPC setup and
management, Online Directory Listings and an Optimized Press Release.
This form of online marketing is a powerful way to reach prospective
students.

Our process involves:

Consultation - We discuss your needs, try to determine what your current
marketing process is and determine the best methos for proceeding.
Research - We will perform a thorough analysis of the market to help us
strategically determine the direction of your campaign
Design - We will design a quality online marketing program and set up
the baseline statistics
Implementation - We will implement all aspects of your marketing
campaign. Timing is also an important component so it is important to
implement the campaign accordingly.
Documentation - We will keep an close eye on your campaign and document
the process, delivering a monthly report on your online marketing
campaign's progress.

For details on what EDU Internet Strategies can do for you, please contact Rick Simmons,

ext. 254